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Crocs Change the Tone Giveaway

March 7, 2011 by Susan

This post may contain affiliate links. Read my disclosure policy here.

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I can’t get enough toning!

Do you know what I wear around my house all day long instead of slippers?

Crocs

And now I’m so excited that Crocs has launched crocs tone™ so I can sneak in some extra toning as I run around my house chasing after my little munchkins.

(They have four different styles… which do you like best? I think the flats are the cutest and will look great with skinny jeans, and I think I may also get the clog style for wearing all day long around my house.)

Their Clever App on Facebook


For some fun in spreading the news about their new crocs tone™ line, the folks at Crocs created a fun “Change the Tone” Crocs Facebook application. The app takes negative news headlines and put a positive spin on them.

I love seeing companies try out unique promotional ideas on social media sites like Facebook. Bravo Crocs!

See Them In Action

Check out this video, it shows the styles and explains how they work…

Win A Pair

Now, I bet ya’ want a chance to win a pair, right?

Okay, so check out the Crocs Facebook app and see how Crocs has changed the tone of negative news headlines to positive headlines.

To Enter To Win A Pair

  1. Roll over the headlines and see how Crocs changed the tone.
  2. Get creative and take one of those headlines, and spin it your own way.
  3. Tweet out your version of the headline and add the hashtag #changethetone
  4. Leave a comment here telling us your new headline too.

But be quick!

I think they’re taking the Facebook app down on Thursday March 10, so we’ll be announcing the winner on Friday.

Disclosure: This giveaway post is sponsored by Crocs.

Written by 5 Minutes for Mom co-founder Susan.
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About Susan

Susan Carraretto and her identical twin, Janice Croze, created 5 Minutes for Mom in 2006. Susan loves all social media, but her top addiction these days is Pinterest.

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43 Comments

  1. Christine Jensen says

    March 10, 2011 at 10:59 pm

    Here’s my tweet with link to the headline http://twitter.com/?status=Man%20Teaches%20Pet%20Alpaca%20to%20Play%20Freeze%20Tag%20%20%20%20via%20%40Crocs%20%23changethetone%20%20http%3A%2F%2Fon.fb.me%2FgkfT45#!/stickyprints/status/46057455582593025

    Reply
  2. Jill says

    March 10, 2011 at 8:55 pm

    http://twitter.com/#!/ohmmommy/status/46025947027218432

    You don’t need an iPad to play Angry Birds in Cheltenham.

    Reply
  3. Faith says

    March 10, 2011 at 7:02 pm

    I tweeted http://twitter.com/My4hersheyhugs

    Old headline: Two students who ‘Cooked’ TV in oven as prank are jailed for two years.
    New Headline: Students ‘turn up the heat’ on pranks.

    I am not terribly creative but I had fun trying! 🙂

    Reply
  4. 1955nurse says

    March 10, 2011 at 6:08 pm

    German police pick-up drunken owl… but it’s ok becasue he has his designated driver Mr. Fox w/him!!!

    Reply
  5. Jackie says

    March 10, 2011 at 1:45 pm

    Old line: Snake Missing for a Month found on Boston Subway!
    New Tone: Zoo Debuts Mobile Reptile Unit in Boston!

    http://twitter.com/superjaxster/status/45917565427523584

    Reply
  6. Debby says

    March 10, 2011 at 12:43 pm

    I would love to have a new pair of crocks. It is all that I can wear, and mine look very worn. Love you ladies!

    Reply
  7. Annie~Savor This Moment says

    March 10, 2011 at 12:04 pm

    Here’s mine that I tweeted…

    Cinderella not the only one with little mice helpers! @Crocs #changethetone

    Reply
  8. Val Brice says

    March 10, 2011 at 11:44 am

    I tweeted:http://twitter.com/#!/vbeetle/status/45887084677971968 Denim company owner broke up with girlfriend and named jeans after her!

    Reply
  9. Jennifer Peters says

    March 10, 2011 at 10:27 am

    I tweeted Changing my tune using Change My Tune 🙂

    Reply
  10. Angela says

    March 10, 2011 at 10:04 am

    http://twitter.com/#!/CPAMom/status/45862025699655680 : New Yorkers Gain Quality Family Time in the ER (changed from NY Patients Wait Nearly 5 hours in the ER)

    Reply
  11. Nancy says

    March 10, 2011 at 9:23 am

    Old Title: Father Names Baby ‘Facebook’
    New Title: The Whole World ‘Likes’ This Baby
    Tweet: http://twitter.com/#!/no_zimmer/status/45851515826601984

    Reply
  12. beth says

    March 10, 2011 at 8:52 am

    Old Title: Professional Football Stud Drops 100K in Nightclub
    New Title: Alcoholic Rehab in LA receives 100K donation from an anonymous Pro Football Legend
    Tweet: http://twitter.com/#!/babysmamatimes4/status/45844127098736641

    Reply
  13. Jonna says

    March 10, 2011 at 8:41 am

    Crocodile gulps phone, starts ringing. – old
    Can you hear me now!?! Good. Get me out of here!!! – new

    Reply
  14. Ursula says

    March 10, 2011 at 6:22 am

    I tweeted. Here’s my new headline: Woman finds way to put husband in line .

    Reply
  15. Heather H. says

    March 10, 2011 at 6:18 am

    Liked Crocs on FB as Hendy Martin and changed the tone and tweeted
    http://twitter.com/#!/HendyMartin/status/45801692188524544
    hendymartin1 AT yahoo DOT com

    Reply
  16. chana says

    March 10, 2011 at 4:00 am

    no need for motorcycle, fresh air and wind in your hair with a minivan @Crocs #changethetone

    Reply
  17. nicole reynolds says

    March 10, 2011 at 2:56 am

    I would be so grateful to win a pair of Crocs! Thank you!

    Reply
  18. HSUper Parents says

    March 10, 2011 at 1:52 am

    Old Headline: Compulsive Starer Facing Prison
    Changing the Tone: Man is recorded in the Guinness World Records for the longest stare.
    http://twitter.com/#!/hsuperparents/status/45738731214348288

    Reply
  19. ntiveheart aka jayedee says

    March 10, 2011 at 1:22 am

    tweeted!

    http://twitter.com/ntiveheart/status/45730873936592896

    Pizza Parlor Feeds Disadvantaged Mice! via @Crocs #changethetone http://on.fb.me/gkfT45

    Reply
  20. Toni Moore says

    March 10, 2011 at 1:03 am

    Old headline- Man jailed after filming himself driving 140mph
    New headline- Man creates Awesome homemade action film!

    tweet! @VectoringMomma, [email protected]
    http://twitter.com/#!/VectoringMomma/status/45725932102746114

    Thanks for the opportunity, Crocs are my go-to SAHM shoes!

    Reply
  21. Nancy B from Many LA says

    March 10, 2011 at 1:02 am

    Tweeted http://twitter.com/#!/goonyburd/status/45725702544293888
    Philadelphia mice eat for free at local pizza parlors!

    Reply
  22. Natalie J. Vandenberghe says

    March 10, 2011 at 12:55 am

    I’m not clever enough to improve on Croc’s spins, but I did tweet.
    http://twitter.com/#!/lexiquin/status/45723717136945152
    note: I really liked “Mini Van considered cool for the first time in history” 🙂

    Reply
  23. Kimberly says

    March 9, 2011 at 8:45 pm

    Headline: Calif. Woman Survives 35-Mile Ride on Minivan Hood
    Changed Headline to: Minivan added to list of ways to save on your commute
    tweeted
    http://twitter.com/#!/winsome6/status/45660070616367104

    Reply
  24. Debby says

    March 9, 2011 at 2:54 pm

    I don’t wear anything but crocks and these are so cute. I would love to win a pair of them. They would certainly be worn everyday!

    Reply
  25. Wadhapal says

    March 9, 2011 at 1:36 am

    Headline: Father names daughter ‘Facebook’
    I wrote: Baby girl gets inundated with ‘Friend Requests’ 😉
    http://twitter.com/#!/wadhapal/status/45372186453753856

    Reply
  26. Tarasview says

    March 8, 2011 at 10:03 pm

    old headline: Man discovered trapped to neck in snow

    new headline : Creative dad dresses as Frosty the Snowman to the delight of children everywhere #changethetone

    http://twitter.com/#!/tarasview/status/45318459021729792

    Reply
  27. Shash says

    March 8, 2011 at 9:59 pm

    “Marriage is off to a crappy start” via @Crocs #changethetone http://on.fb.me/gkfT45

    Reply
  28. Vickie Couturier says

    March 8, 2011 at 4:44 pm

    tweeted
    http://twitter.com/vickiecouturier/status/45238177765654528
    vlbelk(at)hotmail.com

    Reply
  29. Robyn P. says

    March 8, 2011 at 11:54 am

    old headline: 25 firefighters dispatched to save a plastic swan
    changing the tone: swan song left unsung thanks to heroic firefighters
    http://twitter.com/#!/bellabuttercup/status/45165296880848896

    Reply
  30. Kelly Ann T. says

    March 8, 2011 at 1:54 am

    Military nut infuriates neighbours by parking tank outside home
    I changed the tone to say, No crime reported in this neighborhood because they have their very own one man army.
    Here is the link to my tweet http://twitter.com/#!/cstironkat/status/45014182390808576

    Reply
  31. Amanda Odair says

    March 8, 2011 at 1:21 am

    old headline: Man drop ring into sewer
    New headline: Man gets dumped on
    http://twitter.com/?status=Sewer%20Says%20%E2%80%9CI%20DO!%E2%80%9D%20%20via%20%40Crocs%20%23changethetone%20%20http://on.fb.me/gkfT45#!/beeacutie2/status/45004701091106816

    Reply
  32. Kim C says

    March 8, 2011 at 1:02 am

    New headline : Wife demands her pay for picking up his dirty socks
    http://twitter.com/xxkimhcxx/status/45000999093538816

    Reply
  33. Angela says

    March 8, 2011 at 1:01 am

    Old Headline: Most New York Students Are Not College-Ready
    New Headline: Empty Nest Syndrome at historical lows in NY

    Tweet here: http://twitter.com/#!/ninemoremonths/status/45000634197479424

    That was fun!

    Reply
  34. StacyK says

    March 8, 2011 at 12:58 am

    I tweeted!!! http://twitter.com/#!/SacredHope/status/44999635630174208 Thanks for the giveaway!

    Reply
  35. Katrina - says

    March 8, 2011 at 12:58 am

    http://twitter.com/craftsbykatie/statuses/45000238922072064

    Reply
  36. Marianne says

    March 7, 2011 at 5:16 pm

    Well, when I clicked through your link that part of the Croc FB page was blank, even after I “like”d it. Darn it all. But here’s my take on the headline “Town Cancels Winter Carnival due to too much snow” that was mentioned in an earlier comment here… “Town Boasts Highest Snowflake Attendance Ever at Winter Carnival” 🙂

    Reply
  37. tennille says

    March 7, 2011 at 11:16 am

    New headline: Wisconsin woman gets hugs for doing house work
    http://twitter.com/#!/ciefsmommy/status/44793203320291329

    Reply
  38. shelly says

    March 7, 2011 at 9:44 am

    My tweet: http://twitter.com/atticgirl76/status/44770119003553792
    Headline: Wild Flocks of Bloggers Mob Downtown Coffee Shop

    Reply
  39. Amy says

    March 7, 2011 at 9:29 am

    Old headline: smugglers with medieval catapult nabbed at border
    New headline: catapults: the newer, cheaper way to fly

    Reply
  40. debra b says

    March 7, 2011 at 9:01 am

    I took the headline “Town cancels Winter Carnival because of too much snow”
    and twisted it to
    My headline “Town cancels winter, fires ground hog because of too much snow”
    and tweeted it http://twitter.com/skeetersden/statuses/44759153176084480

    Reply
  41. Amber says

    March 7, 2011 at 8:14 am

    Old headline: Burglar stuck in store air shaft
    New headline: New security is a breath of fresh air

    Tweeted by me: amberscrazylife

    Reply
  42. Hollie Pollard says

    March 7, 2011 at 7:06 am

    I tweeted Changing my tune using Change My Tune

    Reply
  43. Erica Best says

    March 7, 2011 at 3:57 am

    i tweeted http://twitter.com/#!/purplelover04/status/43163224408985600

    Reply

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