Ultimate Blog Party 2012 Sponsorship Media Kit

It’s that time of year again for the Ultimate Blog Party. This is the year’s most spectacular and inexpensive way to get your company and brand in front of thousands and thousands of potential buying customers.

A Little Background about The Ultimate Blog Party

The Ultimate Blog Party started in 2007 and was the first one of its kind. It ultimately set the goal for how blog parties are conducted. The first party was attended by around 1,000 partygoers.

In 2008, the UBP had over 1500 bloggers participating and UBP related pages had over 72,000 page views, with the main party post received over 20,000 page views.

In 2011, the UBP had 2900 bloggers registering their blogs participating and the main party page alone had 37,000 page views from around 24,000 bloggers.

And it just keeps growing. 2012 popularity has enabled us to restructure the pages to give even more choice, but the party is also growing in the variety of ways online “partygoers” are connected in real life events — from live personal concerts to webcast chats.

 

Advertising Opportunities

You have many varied advertising opportunities this year. By placing your brand or product with us during The Ultimate Blog Party, you will have the attention of much of the mom blogging community – and many new potential customers.

Corporate Sponsorships

 

Platinum Sole Sponsorship — $5,000

Our Platinum Sole Sponsorship consists of the following components:

  • Sole sponsorship of all UBP pages and posts (note: excludes Linky pages)
  • A permanent 468×60 banner ad at the top of each Ultimate Blog Party post/page (includes Linky pages)

 

  • A sponsored post during the week of the Ultimate Blog Party 2012
  • A sponsored spot in our weekly newsletter blast
  • 300×250 banner ad in the top right hand sidebar the week of the Ultimate Blog Party

 

NOTE: For an additional $1,000 you can also have sole sponsorship of the live Twitter Party Event and Webcast (details below) – worth $2000

 

Contact us to find out more

 

Gold Sponsorship– $2,000 (available if Platinum not taken)

Our Gold Sponsorship consists of the following components:

  • A permanent 265×110 banner ad at the top of each Ultimate Blog Party post/page

  • A sponsored post during the week of the Ultimate Blog Party 2012
  • A sponsored spot in our weekly newsletter blast
  • 300×250 banner ad in the top right hand sidebar the week of the Ultimate Blog Party

Silver Sponsorship– $1,000 (available if Platinum not taken)

A silver sponsorship consists of the following components:

  • 125×125 banner ad at the end of each Ultimate Blog Party post/page next to the comments

  • 125×125 right sidebar ad during the week of the party
  • A sponsored spot in our weekly newsletter blast

 

Twitter Party — $1,200

The #UBP12 Twitter party will be held on April 16th, 2012

Date: Monday, April 16th
Time: 9:00 P.M. ET – 10:30 P.M. ET
Hashtag: #ubp12

As an example, the ‘standard’ Twitter Party that ran on 13th March featured 681,000 retweets and got 4.8 million impressions. These are very popular right now.

By sponsoring the UBP Twitter Party Event, you will receive the following:

  • Sponsor Caption on the #UBP12 Twitter party post
  • Link to your Twitter account
  • Tweets and social media support before, during, and after the Twitter party
  • Graphic banner image on the Main Twitter party announcement page at 5 Minutes For Mom
  • Opportunity to supply prizes during the event

Live Spreecast Webshow — $800

Our live Spreecast that will be held on Thursday April 19th, 2012.

Date: Thursday, April 19th
Time: 9:00 P.M. ET – 11:00 P.M. ET

Spreecast is a fabulous new live video streaming platform that allows the screen to split into four screens at once and the changing of participants. Our recent Spreecast with Microsoft exceeded expectations.

 

By sponsoring the UBP Live Spreecast Event, you will receive the following:

  • Sponsor Caption on the Spreecast announcement post
  • Tweets and social media support before and after the live Spreecast
  • Logo image on the Ultimate Blog Party Spreecast Banner
  • Opportunity to supply prizes during the event

 

Contact us to find out more

 

Prize Page and Linky Page Sponsorship

During the Ultimate Blog Party 2012, we will have special prize pages where participants list all the prizes they are donating to the partygoers. And “Linky” pages are where the entrants list their blogs and “meet up” with other partygoers. The various pages and sponsorship opportunities (one per page) are:

 

Prize Page Sponsorship – $150

  • Permanent graphic banner ad at the top of your chosen page

Note: these pages are revisited for months after the party ends

 

  1. Over $200 Value prize page sponsorship — $150
  2. $100 – $199 Value prize page sponsorship — $150
  3. $50 – $99 Value prize page sponsorship — $150
  4. $25 – $49 Value prize page sponsorship — $150

Linky Page Sponsorship – $500

  • Permanent graphic banner ad at the top of your chosen page
  • (Mom owned businesses can receive a discount of $100)
  • Text description on the main party post saying you are sponsoring the prize for that linky list

Note: these pages are revisited for months after the party ends

 

  1. Mom Blogs with Product Reviews and Giveaways — $500
  2. Mom Blogs With Very Little Product Emphasis — $500
  3. Christian and Religious Blogs — $500
  4. Specialty Blogs — $500
  5. Business Blogs — $500
  6. Daily Life and Opinion Blogs — $500
  7. Dad Blogs — $500
  8. Facebook Pages — $500
  9. Twitter Handles — $500
  10. 10.  Pinterest Handles — $500

 

5 Minutes for Mom UBP 2011 Stats

 

During the 2011 Ultimate Blog Party, according to Amazon’s Alexa Ranking 5MinutesForMom.com was the #2000th most visited site on the ENTIRE Internet on the opening day of the party and #5946th for the rest of week.

According to the Wall Street Journal, 5MinutesForMom.com is the 2nd biggest mom blog on the internet.

Technorati rates 5MinutesForMom.com

Home page PR5

Alexa Rank: 21,000

Twitter Followers: 24,000+ (across three accounts)

Facebook Fans: 12,000+ (across three accounts)

 

5MinutesForMom.com Advertisers and Brand Partners include:

Contact:

For more information or to reserve a sponsorship opportunities please get in touch with:

Jennifer Sikora

Advertising and Communications

http://www.5minutesformom.com

CONTACT US

Phone: 270-839-4923 (central)

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